Ob lo lus no tsis ntev los no tau dhau los ua kev siv hauv peb cov kev hais lus thaum nws los tham txog cov hauv kev ua haujlwm ntawm chaw nyob deb.
Lub tswv yim ntawm "copywriting" (Lus Askiv) txhais tau tias kev sau tus sau cov ntawv tshwj xeeb. Kev cai tsim tawm tuaj yeem tsim ntawm txhua lub ncauj lus thiab qhov loj me. Nov yog muag cov ntawv tshaj tawm-tshaj tawm rau cov vev xaib, thiab cov lus pom ntawm cov rooj sib tham hauv Is Taws Nem, thiab tshuaj xyuas cov zaj yeeb yaj kiab los yog phau ntawv, thiab lwm yam.
Thaum tsim tus sau ntawv cov lus, tus kws sau ntawv siv tsis yog nws tus kheej kev paub thiab kev paub, nws ua haujlwm nrog cov ntaub ntawv tshiab, xaiv cov khoom tsim nyog los ntawm ntau qhov chaw. Cov kev txawj ntawm daim ntawv theej yog sau thiab npaj cov khoom ntawm ib lub ncauj lus tshwj xeeb thiab muab coj los nthuav kom ntxim nyiam thiab tib lub sijhawm yooj yim rau cov lus nyeem rau tus nyeem.
Kev sau rov qab yog me ntsis zoo ib yam li kev txwv txoj cai, tsuas yog qhov no yog kev nthuav qhia ntawm phau ntawv npaj tau, nyob rau hauv uas tus sau ua qee qhov kev hloov pauv. Qhov haujlwm no zoo heev los sau cov ntawv qhia lub tsev kawm, uas nws yog qhov tseem ceeb yuav tau khaws lub ntsiab lus tseem ceeb, tab sis qhia txhua yam hauv koj tus kheej cov lus, thaum hloov cov lus, kev tsim cov ntsiab lus thiab kev tsim qauv.
Cov kev pabcuam ntawm copywriters thiab rewriters yog tam sim no muaj kev xav tau rau kev txuas ntxiv ntawm Is Taws Nem nrog ntau thiab ntau qhov chaw tshiab, ntxiv rau kev xa rov qab cov ntaub ntawv thauj khoom ntawm cov chaw thiab blog.
Muaj ntau cov ntawv sib pauv uas cov kws sau ntawv tuaj yeem sau lawv cov ntawv npaj rau muag lossis nrhiav cov neeg siv khoom los sau cov ntawv tshiab.
